I am available for your offers
  • 7 years
    5 years as NKAM , 2 years as a Head of project
  • 352 promo
    Had been realized by me with clients to double sales
  • +430%
    Max sales growth was achieved in the first year of KA management
  • 560 000 000 rur
    Average annual sell in with my clients in net prices
My advance in beauty retail
2017-2022. B2B sales & marketing Lumene Group
beauty retail
x4 sale out growth
100% POS distribution
235 POs rive gauche
28 POs gold apple
+35% lfl permanent
+ belarus & kazahstan
+17% margin rate
smart trade marketing
automatization posm
Makeup
Skincare
haircare
Three-time winner for best year sales growth
NKAM
5 years
I can double your cosmetics sales
Negotiations
To hold provocative negotiations with buyers taking into account my purchasing experience in retail.
Distribution
To expand distribution by quantity of clients, POS of existing partners, novelties and assortment range.
Promotions
Forming trade-marketing plan to increase sell in and sell out by price promo, GWP and merchandising.
Pricing
Building and controlling prices based on business profitability and market price level.
Assortment
Optimization of assortment matrix by ABC analysis in accordance with trading space and goods launches.
Efficiancy
Keeping focus on achievement of financial indexes: margin, turnover, cash flow and commercial terms.
svetlana.matsaryuk@gmail.com
тел.: +7 (921) 357 90 48
Saint Petersburg